Shaun Smith, Senior VP and CIO at Phillips Edison

Do you see any trade-off between innovation and standardization? 

“For something core like a desktop, an operating system or mobile devices, we’re all about standardization, but when it comes to our applications, we’re very custom. We want to make sure that our applications actually meet what our associates need. That’s the endgame – making sure that people get what they want and need to do their job.”